On Friday, July 10th, the first in our Summer Series began when I interviewed Alan Weiss. Alan is known as the Million Dollar Consultant, Contrarian Consultant and Architect of Professional Communities.
Recently, Alan has also been called the King of Social Media, a tongue-in-cheek reference to his thoughts about LinkedIn, Facebook and Twitter.
I asked Alan about the origins, rational, and implementation for value based fees. This is a concept that Alan pioneered and which he wrote about in his best selling book, Getting Started in Consulting.
We also covered self esteem and the impact on consultants, the accelerant curve (somewhat similar to the "marketing funnel" concept - but better!), social networking (Alan's advice is to spend less time tweeting and more time writing articles or books), web sites, podcasts, videos, writing proposals, finding the buyer, the necessary components in a press kit (aka media kit), innovation, determining the value of a project and much more.
We even spoke about what a starting consultant should do to improve business and which industries are doing well during these confusing economic times.
There were more than 3 dozen people on the call and feedback has been phenomenal. Alan shifted their thinking!
Our next call in August is with C.J. Hayden, the best selling author of Get Clients Now.Register on the IMC AZ site for that teleconference call.
Cheers,
Sylva Leduc, IMC AZ 2009 Programs Chair
Sylva K. Leduc, MEd (Psychology), MPEC
"Developing Leaders Who Deliver Results"
Award-Winning Executive Coach
Leadership Strategist, Author & Speaker
Sage Leaders Inc. & SAGE Leadership Strategies
10115 E.
Bell Road, Suite 107-307, Scottsdale, AZ 85260
E-mail: syl@sageleaders.com
Web: http://SylvaLeduc.com
LinkedIn: http://www.linkedin.com/in/sylvaleduc
Follow Me on Twitter: http://twitter.com/WindowSyl
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