Here's an idea for successful brainstorming. Your goal is to create unique processes so your customers talk you up to their associates, right? Yeah, so, you'd better do some brainstorming to come up with those ideas.
Just make sure when you invest in the time to brainstorm -- either by yourself, or with a group of peers, customers, or friends -- that you find a creative place in which to do it. I'm talking about a space that takes your mind to another place. Someplace outdoors. . . In an office you've never met in before. . . How about an 'off-the-wall' environment? The Zoo? A museum? How about a room designed specifically for brainstorming?
There are special rooms across the country where employees, executives, organizations, customers, or other groups can get out of their 'square room/square table/square mentality' and enjoy a unique space. A fresh environment creates new mental synapses which contribute to generating highly creative ideas for work and living.
Check out these creative spaces in Chicago: Catalyst Ranch and The Solutions People's 'Thinkubator'. And look into the environments found on this creative spaces list from Idea Sandbox in Seattle.
You'd be amazed at how unique environments like these can help you generate chat-worthy concepts you'd never think of in a boring room.
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